Discounts are what every customer wants when deciding to purchase a service or a product. While everyone wants to pay less for something than the listed price, many fail to put things in perspective in that it is the company's job to make a profit. After all, they're not a charity. In spite of this reality, discounts do exist. They're a way to drive sales, fend off competition, and create good will with some customers.
The auto transport industry is an industry that is full of brokers and carriers all vying for the same customers, meaning that it's one that is extremely competitive. As a result, auto transport discounts do exist.
Why are Auto Transport Discounts Available?
One of the main reasons why transport companies offer auto transport discounts is to convince potential customers to choose them over another company. Offering discounts, even if they're small, is an extra incentive for many and can make a big difference on their decisions. Auto transport companies will often choose to make a smaller profit on a sale than risk losing it entirely.
Another reason why auto transport discounts are sometimes offered is for customer retention purposes. Repeat business is quite important for an auto transport broker or carrier, as it provides financial stability to them. Many dealerships and car manufacturers frequently transport vehicles year-round and offering them bulk discounts can ensure that they stay with the same company.
The third reason is to reward customer loyalty and to create referral incentives. Many auto transport companies have loyalty programs that result in discounts on future bookings. In addition, some have referral programs in place that allow you to be rewarded with a discount or rebate if you refer someone to the company.
How to Get an Auto Transport Discount
Getting an auto transport discount is not that difficult. Generally, auto transport discounts are most commonly offered as:
- Military discounts
- Student discounts
- Senior Citizen discounts
- Repeat Customer discounts
Each auto transport company has different discount policies, but some even offer discounts for AAA or AARP group members, in addition to various other groups. The best way to find out is to ask the customer service representative of the company directly. Many will be happy to give you a discount if that means securing your business.
If you are eligible for a discount, it will usually be reflected in a reduced deposit that you have to pay. The auto transport brokers that are ethical and professional will take on the discount themselves instead of taking it out of the money that they offer a carrier. If they take money away from the carrier, the carrier may choose not to work with them again in the future, not to mention might have less incentive to deliver your vehicle in a speedy and timely manner.
Contact A-1 Auto Transport today and check to see if you're eligible for any discounts! Our customer service representatives would be happy to help you.
Written By:Joe Webster
Joe Webster began his journey in the auto transport field by attending the University of Southern California (USC), where he graduated with a Bachelor of Business Marketing.
After college, he started his career in the auto transport industry from the bottom up and has done virtually every job there is to do at A-1 Auto Transport, including but not limited to: Truck Driver, Dispatch, Sales, PR, Bookkeeping, Transport Planner, Transport Manager, International Transport Manager, Brokering, Customer Service, and Marketing. Working with his mentor Tony Taylor, Joe Webster has learned the ins and outs of this industry which is largely misunderstood.
With over 30 years experience in the industry, we've been helping people ship their vehicles, motorcycles, RV's, heavy equipment, household goods and more across the country or overseas without a hitch. Ask us anything.