Cars have grown in creativity, with many of them tricked out by creative owners with new paint colors, visually stunning graphics, funky additions and more. Many of these cars are shown at car shows around the country and the owners often participate in groups of vehicle enthusiasts that share ideas on how to make their cars even more outrageous and cool-looking.
Now, the car transport operators that often help to move these cars around the country are getting a little swag of their own. A new trend in the auto transport industry includes carriers that are just as funky as the cars they transport. Adorned with bright colors and bright patterns with cool designs, these carriers add an element of fun and creativity to an otherwise very serious operation. These carriers are attractive but serve another purpose as well: marketing. By standing out among the other carrier-like trucks on the road, these tricked out auto carriers often leave a lasting impression with those its drives alongside on the country’s various roadways. And since auto carrier trucks often pass thousands of cars on any one trip, this is one method of marketing that has value in its return.
As people continue to get creative with their vehicles, it only stands to reason that transport companies may follow suit and utilize some of those ideas for the very trucks responsible for getting custom cars from point to another for professional and personal purposes.
Written By:Joe Webster
Joe Webster began his journey in the auto transport field by attending the University of Southern California (USC), where he graduated with a Bachelor of Business Marketing.
After college, he started his career in the auto transport industry from the bottom up and has done virtually every job there is to do at A-1 Auto Transport, including but not limited to: Truck Driver, Dispatch, Sales, PR, Bookkeeping, Transport Planner, Transport Manager, International Transport Manager, Brokering, Customer Service, and Marketing. Working with his mentor Tony Taylor, Joe Webster has learned the ins and outs of this industry which is largely misunderstood.
With over 30 years experience in the industry, we've been helping people ship their vehicles, motorcycles, RV's, heavy equipment, household goods and more across the country or overseas without a hitch. Ask us anything.