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Save The Wear And Tear, Ship Your Bike to Sturgis
Save The Wear And Tear, Ship Your Bike to Sturgis

The Sturgis Motorcycle Rally is one of the most famous of such annual biker events in the country.  The event started in 1938 when a group of Indian Motorcycle owners decided to get together and challenge each other to perform stunts and races. Spearheaded by Clarence “Pappy” Hoel, the event was originally called The Black Hills Classic.

The Sturgis Motorcycle Rally has been held every year since then, except from 1942 to 1944 because of gasoline rationing due to World War II. Typically, it takes place in the first week of August.

500,000 Visitors

Today, the Sturgis Motorcycle Rally is a 10-day event that attracts approximately 500,000 visitors to Sturgis, South Dakota each year. The highest turnout, 700,000, occurred in 2015. The event lasts 10 days each year and generates $800 million in annual revenue for the area.

Interestingly, in 2018 the United States Court of Appeals for the Eighth Circuit Court found that Sturgis Motorcycle Rally is a pluralistic endeavor promoted by multiple organizations. As such, no one organization owns the trademark on the event. This is why you’ll find various websites promoting different functions during the Sturgis event. 

  • offers official registration, information on concerts, details on various rides, and local eating and sleeping amenities.
  • is maintained by the City of Sturgis and provides its own details on the history of the event, local vendors, lodging, rides, and concerts.
  • is a website specific to the Sturgis campground and concert facilities.

Buffalo Chip Campground

In 1981 the Buffalo Chip Campground was established outside of Sturgis as a place to stay for those attending the Sturgis Motorcycle Rally. While in the early 80s the venue was little more than a pasture, now the property includes cabins, racetracks, the Bikini Beach swimming hole, the PowerSports Complex, multiple concert stages, numerous bars, and a variety of food services.

Thanks to the concert facilities at Buffalo Chip Campground, Sturgis is more than just a motorcycle rally. The event also includes concerts by A-list entertainers. Headliners have included Willie Nelson, Kid Rock, ZZ Top, Shinedown, REO Speedwagon, Puddle of Mudd, Lynyrd Skynyrd, Ratt, Buckcherry, Smash Mouth, Night Ranger, Mötley Crüe, Florida Georgia Line, Alice Cooper, Five Finger Death Punch, Ozzy Osborne, Keith Urban, Toby Keith, Snoop Dogg, and 38 Special. 

Special Rides

As a motorcycle rally, obviously there are going to be riding opportunities. Riding events include The Annual Sturgis Mayor’s Ride, Ride with a Local, and The Director’s Sunrise Ride.

The Annual Sturgis Mayor’s Ride has been conducted every year for the past 19 years. Attendees can ride through the beautiful Black Hills led by the Mayor of Sturgis and the year’s Grand Marshal. There are stops at Mt. Rushmore, Custer State Park, and the State Game Lodge. Participants receive a souvenir pack including a ride t-shirt.

Ride with a Local is a program that Sturgis organizers offer for first time visitors to the rally. Just bring your bike and a friendly local will guide you on through the winding roads that make up the Black Hills.

The Director’s Sunrise Ride is a 150-mile ride through some of the area’s most beautiful surroundings guided by the Director of the City of Sturgis. The ride takes 4-5 hours and takes place just prior to the Sturgis Motorcycle Rally.

Additional rides include: Buffalo Chip’s Legends Ride, Biker Belles Morning Ride, Rusty Wallace Ride, Carey Hart Good Ride, and Custor Mayor’s Ride.

Save The Wear And Tear Shipping Your Bike To Sturgis

Getting to Sturgis

Lasting 10 days, Sturgis Motorcycle Rally is an event that you will want to have your bike at. But do you really want to ride all the way across country to get there? You would be dealing with extreme temperatures, inclement weather, and muscles sore from hours in the saddle. By the time you get to Sturgis, the last thing you will want to do is go on another ride – no matter how beautiful the surroundings.

That’s why a healthy percentage of the 500,000 visitors to Sturgis for the rally, ship their bikes with a trusted transportation service like A-1 Auto Transport. They get to show off their bike and go on glorious rides with new friends, with none of the hassle of driving across country to get to the event.

If you are looking for a recipe for success for visiting Sturgis, chose a motorcycle shipping service that is experienced in getting motorcycles from across the country to the event on time and in pristine condition.

Save The Wear And Tear Shipping Your Bike To Sturgis

There are many options for delivering your bike including:

Make sure you work with a motorcycle shipping company that is licensed, bonded, and insured. When you select a transportation company to take care of your prize motorcycle, these are important factors to make sure of.  Experienced shippers also offer real-time satellite tracking, which will give you maximum peace of mind as you get geared up for the rally. 

If you are planning on attending Sturgis Motorcycle Rally or any other motorcycle event this year, do yourself a favor and look into shipping options. You’ll get all the fun, with none of the hassle.

Joe WebsterWritten By:Joe WebsterConnect with Joe Webster on facebookConnect with Joe Webster on linkedin

Joe Webster began his journey in the auto transport field by attending the University of Southern California (USC), where he graduated with a Bachelor of Business Marketing. 

After college, he started his career in the auto transport industry from the bottom up and has done virtually every job there is to do at A-1 Auto Transport, including but not limited to: Truck Driver, Dispatch, Sales, PR, Bookkeeping, Transport Planner, Transport Manager, International Transport Manager, Brokering, Customer Service, and Marketing. Working with his mentor Tony Taylor, Joe Webster has learned the ins and outs of this industry which is largely misunderstood. 

With over 30 years experience in the industry, we've been helping people ship their vehicles, motorcycles, RV's, heavy equipment, household goods and more across the country or overseas without a hitch. Ask us anything.

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Satisfied Customers

“I am meticulous when it comes to everything. At first, I was thinking of just driving all the way to Illinois from New Jersey. A friend recommended me to go to A1 Auto Transport and told me a lot of good things about them. I refused initially because I had filed a 4 day leave just to drive and visit my mother. But things did not go well. My boss asked me to cancel my leave because a very important client asked for an urgent meeting, and the manager could not attend to it. I was hopeless and took the risk of asking help from A1. The notice was short and I forgot I needed to inform them in advance. After a couple of hours, I received a call and they told me they found a way to book me with no extra fees. I am so thankful I got to attend to my work matters. I did not get to see my mother, but the vehicle and items inside it were in perfect condition as if it was me who took care of it. I owe you guys big time! I got one huge deal from our client.”

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“A1 Auto is kind of like your favourite mom and pop pizza parlour, the one you can’t get enough of despite all the new, expensive avant-garde pizza shops that have mushroomed conspicuously across the entire neighbourhood and seem to have taken over the whole world...but not you. Because you value quality and genuine customer service, and know this business understands and works doubly hard to give you your money’s worth. I’ve been using A1 Auto Transport whenever I left California for business: they may not be the cheapest car transporters around, but the sheer professionalism, dedication, and heart they put into their work is just amazing and worth my every dime. I’m probably one of the most sceptical people you would ever meet. I’m rarely convinced when bombarded with dubious, self-congratulating ads of companies that look like they’ve spent tons of money on marketing materials just to lure your average guy in. A1 Auto Transport is the complete opposite of these companies. My car always arrived promptly on schedule, never with a hint of scratch or dirt or damage, and they keep me updated every step of the process. When you’ve found a company whose genuine care for their customers comes naturally, you stand by them no matter what. It’s the most logical thing to do.”

“A1 Auto Transport helped me move a vehicle to Iowa from Houston. I was a bit nervous, no knowing much about such services. Thanks to Joe, I was able to clear the fog a little. He answered all my questions and explained everything in a way that left no room for interpretation. The details were straightforward. I picked Sunday as the pickup date, since I wasn’t at work, and they accommodated me. The truck arrived an hour early, yet the driver patiently waited for me to arrive. He thoroughly checked my car for scratches or anything that might affect the transport then drove it onto the truck. I was given a 2 day time window during which the car was supposed to arrive in, and it got to Iowa in the evening of the first day. The trip didn’t damage it at all. Next time a friend wants to move, I’ll surely recommend A1 Auto Transport.”

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